Introduction 2 Requirement 2: Industry Background 3

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Introduction 2

Requirement 2: Industry Background 3

Requirement 3: Company Background 5

Requirement 4: Context Diagram/Business Models 7

Requirement 5: Research of Current and emerging technologies 8

Requirement 6: Application of CET to chosen company 12

Requirement 7: Appendices 15


This report going will identify the different type’s roles of emerging and current technologies this will be done by carrying out a research on the given industry (Educational). The research will explore and determine how the organisation (Coventry University) in the chosen industry operates with such technologies. This task will showcase a breakdown: of the organisations background on how ICT (Information Communication technology) has provided them with its services and how efficient and effective it’s been. This will report will address the different types of relationships the organisation is linked to and how it fits and interacts in the specific industry field.

Requirement 2: Industry Background

Education works around the word knowledge, it is an industry that never stops growing. To understand and learn new practical and theoretical work is much needed mainly because the world is complicated. This industry is essential for every person, as it brings a certain understanding for each individual. Educational industry works as an instruction guide; it provides information and examples to the person on how to deal and approach the topic.

Education does not have a single purpose; it serves multiple objectives, and the relative importance of each of these objectives can be very personal.”{What is the purpose of education?} This quote explains that education does not operate on a particular goal or aspect; it provides different range of understanding, which can give us a stronger sense of knowledge on that purpose. There many different multiple objectives that can relate to that single purpose therefore education does not have a certain point it can be broken down to many different views.

Education: is a broad term that can have many meanings, but it is generally defined as the process of learning and acquiring information”{WiseGeek}. The term education is associated with learning, an important factor. The quote explains how the definition is based on learning and acquiring information, this is seen in schools, colleges, universities and our day to day life. As our life’s moves on our knowledge enhances on the because of this industry.  

Educational is a wide evolved industry that follows a regulatory body (the people that work within the company). It is a learning approach that has evolved bigger and bigger over the years. Now in the 21st century there are such successful companies /organisation out in the world that are from this industry. The way this industry operates is very wide, it is a global industry which works on the basis of getting new skills, understanding, knowledge, preparation and experience. The formal schooling is a strong example on how this industry works, there are many different organisations linked to this industry.

These schools will have entities/players such as the “policy makers/planners” – These are the people, who will create a range of different schools rules/principles. Important task, as this industry works with different types of strategies which benefit students as an independent person. “Community”- A player that is used in every organisation in this industry, they are used for social causes and events. They also participate in any type of funding towards the organisation – equipment, stationary. “HE/FE Education” – These players are the Higher/Foundation education section, they are the stage levels for academic learning. “Commercial media” – Many educational organisation use commercial as a key player, to get more popular (Internet, Newspapers etc.).

“Designers/Developers” – A player needed in schools, these players will help create the classrooms, books, stationary kits. “Students” – Are needed for the any educational organisation to be successful. Students act as a novice learner, they are who determine what schools, university and collages are the most successful – through the end results. “Investment/Money” – These players are used because; the different educational organisations need investors who are willing to put their money into them. This act can be seen mostly by the government, local councillors and possibly the public.

When entering this industry, there is a specific type of academic learning process: Nursery, Primary/Infant school, High school, college and university. These are the main sectors involved in this industry. There is also the private and public education, the difference between them varies. “Private school tuition can be a real budget-buster for most families, especially with more than one child in private school”{eHow}. This quote is an example that explains private schools can become cost effective, as the fees are not cheap. The Council for American Private Education says on average private school students outperform their public counterparts”{eHow}. An advantage that private schools have is more successful students pass. Mainly because of the type tuition that is taught and being well equipped (stationary, computers, books etc.)

1870: The Education Act required the establishment of non-denominational elementary schools for children aged five to 13 - nationwide. Schools could charge parents no more than nine pence a week to educate a child” {Historylearningsite}. 1870 is the start of the year which children were able to enrol on to elementary schools. The education act in 1870 allowed non – denominational children to be entitled to participate in such infant schools in England. This act meant admission for infant schools where charging nine pence for a child aged five to thirteen. This was one of the first establishments for this industry that were made in the UK.

1918: Leaving age was raised to 14. 1973: School leaving age was raised to 16” {Historylearningsite}. Another establishment in England was the age of leaving High School. In 1918 the age of leaving high school was 1918 however in the year 1973 it was changed to 1973.

1994: An A* grade was added to GCSEs to differentiate between top and lower A grades” {Historylearningsite}. This was the start of the year, the grade A* was added to GCSEs. This was done in order to push students higher to their full potential. A* were then introduced to higher education organisations such as colleges and universities.

After four years of secondary school, at about the age of 16, pupils sit the General Certificate of Secondary Education (GCSE) examination. This is taken in a wide range of subjects according to the pupils' ability. Students sit another examination called the General Certificate of Education (GCE) (A Level). Access to universities is based on the number of examinations taken and the grades achieved. The exact requirements are fixed by the individual universities and vary according to the type of degree course you want to follow” {know Britain}.

The grading systems in the UK are crucial act, they determine if the student is eligible to enrol on such schools, colleges and universities. GCSES, Alevels are the primary grades that determine student’s placement at such educational organisations. An example can be seen at universities who look for specific requirements. GCSEs, Alevels and diploma certificates are essential factors that help universities select students. Completing a successful 3 – 4 years students are awarded an honours degree. Masters is then another route to enhance the skills and knowledge beyond.

Requirement 3: Company Background

Coventry university is an organisation that operates in this industry. Coventry University is located, Priory Street, Coventry CV1 5FB.

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